Stop hoping investors & customers will take your startup seriously

Stop the freelancer chaos and amateur output. Work with Varyence experts who have successfully launched real startups, and get polished professional work that commands respect.

  • Professional Credibility
  • Speed Without Chaos
  • Expert Execution

Brand Identity

Craft a strong brand that resonates with your target audience and sets you apart. We help you design a professional logo, cohesive brand style guide, and other visual elements to ensure consistent branding across all platforms.

Our in-house design team will help bring your startup’s vision and values to life through expertly crafted branding and visual elements.

Portfolio Examples

Brand Identity example

Investor Presentations

Communicate your startup vision with a professionally designed pitch deck that communicates your vision, engages investors, and secures funding.

Professional pitch deck design and the right selection of visuals can peak investor interest and get you to the next step in the fundraising process.

  • 3 min and 44 sec 

    The average time an investor spends on a pitch deck.
    Harvard Business School

  • 43% more persuasive

    Pitch decks that incorporate professionally looked visuals.
    University of Minnesota and 3M Corporation 

Portfolio Examples

Investor Presentations example

Social Media Design Kit

Launch social media channels to increase brand awareness, gather initial feedback from potential users, find early adopters, and promote your product to a broader audience.

Use our in-house design team to ensure a consistent design and brand experience across all social media platforms. 

Portfolio Examples

Social Media Design Kit example

Pre-Launch Marketing Website

Build excitement, create a waiting list of potential customers, and generate buzz for your product or service with a pre-launch marketing website.  

A pre-launch marketing site helps you validate your idea, build brand awareness, and streamline your launch process. 

From user-friendly design to technical implementation, we’ll handle everything needed to ensure your pre-launch site captures leads, gathers valuable feedback, and fuels excitement for your upcoming launch. 

Portfolio Examples

Initial Product Prototyping

Varyence can help prototype a limited version of your app for pre-launch communication to potential investors and customers.  

In a later phase, we can help build a fully interactive, clickable prototype that allows you to demonstrate your software concept to partners, investors, and potential users.

By partnering with Varyence for app prototyping, you gain a valuable tool to:

  • Validate your app idea.
  • Secure funding from investors. 
  • Identify and address usability issues. 
  • Build a better app that users will love. 
  • Gather user feedback to refine your design.

Portfolio Examples

Initial Product Prototyping example

Digital Marketing

We can help you generate buzz, build anticipation, and secure early adopters before your product or service officially launches. Our goal is to help you create a strong foundation for your brand and drive initial customer interest.

  • Help you identify your ideal customer (ICP) and understand their needs and pain points. 
  • Create a strong brand identity, including your brand story, logo, design elements, brand voice, and messaging. 
  • Collaborate with you to build out detailed buyer personas.
  • Design a pre-launch marketing website.
  • Create social media pages with professional design and content.
  • Develop and execute a pre-launch digital marketing strategy.
  • Develop pre-launch, high-quality content with your subject matter expertise input. 

Promotional Video

Varyence can help you tell your brand story in a more engaging and entertaining way. Our promotional videos help you close sales, capture investor interest, and explain your business concept like never before.

  • Build pre-launch brand awareness
  • Present the investment opportunity
  • Provide a product walk-through

Types of videos we can help with:

  1. Investor pitch videos
    to explain the investment opportunity
  2. Product demos
    to showcase your product’s features and benefits in action
  3. Customer testimonials
    to build trust and credibility
  4. Brand videos
    to communicate your company’s mission and values
  5. Social media videos
    for quick and impactful storytelling
video

Technology Leadership

Stay ahead of the curve and leverage our expertise to choose the right tech stack, build a scalable architecture, and ensure smooth technical operations.

Get professional advice and support from our technology leadership team that has over a decade of experience launching, growing, and scaling startups. 

stack

Full Product Prototyping

Varyence can help you design an interactive, clickable prototype that allows you to demonstrate your software concept to partners, investors, and potential users.

By partnering with Varyence for the full app prototyping, you gain a valuable tool to:

  1. Validate your app idea
    Ensure your concept meets market needs. 
  2. Identify and address usability issues
    Detect and resolve potential user experience challenges early on. 
  3. Gather user feedback
    Collect insights from real users to refine and enhance your design. 
  4. Secure funding
    Impress investors with a tangible, functional prototype. 
  5. Build an app that users love
    Create a polished, user-friendly app that will captivate your audience.

Portfolio Examples

Full Product Prototyping example

Full Marketing Website

Get a fully designed and implemented marketing site for the official launch of your MVP.

How we can help with your full marketing site launch:

  1. Assistance in Storytelling
    Create compelling messaging that resonates with your target audience. 
  2. User-Centric Design
    Ensure it’s easy for visitors to navigate your site, find information, and take action. 
  3. Content Strategy Assistance
    Help position you company as a thought leader in your industry. 
  4. SEO-Friendly Development
    Use SEO best practices to help ensure your target audience finds you online. 
  5. Seamless Integration
    Integrate with your existing tools and CRM for streamlined sales and marketing.
  6. Ongoing Maintenance and Support
    Keep your website fresh, secure, and optimized. 
  7. Comprehensive Security
    Ensure your data is safe, to protect your reputation.

For your startup’s growth, you need a comprehensive digital marketing strategy.  Varyence offers a full suite of digital marketing services to amplify your website’s reach and convert visitors into loyal customers.

You get:

Website

Website

A website that converts visitors into customers

Marketing tool

Marketing tool

A marketing tool that fuels your growth

Team

Team

A team dedicated to your success

Portfolio Examples

Product Development

We can help you build a platform that is not only feature-rich but also user-friendly, scalable, secure, and solves real customer problems.

 Here’s how we empower your startup journey:

  1. User-Centered Design
    Designing intuitive interfaces that are easy to navigate and keep users engaged. 
  2. Data-Driven Decisions
    Leveraging user research and data analysis to ensure your platform caters to your target audience’s needs and pain points. 
  3. Scalability for Growth
    Designing your platform with scalability in mind, allowing your infrastructure to adapt as your user base grows. 
  4. Secure by Design
    Implementing industry-best security practices to protect your platform and user data. 
  5. Focus on User Needs
    Working closely with you to identify the core functionalities that deliver real value to your users. 
  6. Seamless Integration
    Designing your platform to integrate seamlessly with other applications or services your users rely on, enhancing their workflow. 
  7. API Development (Optional)
    Building robust APIs to allow third-party developers to extend your platform’s capabilities and functionality. 

Digital Marketing

Our post-launch marketing services are designed to maximize your brand’s visibility, engage your audience, and convert early adopters into loyal customers.

  • Develop and execute a complete digital marketing strategy
  • Experiment with different marketing strategies and product features via A/B testing.  
  • Leverage data analytics to gain insights into customer behavior to help refine the strategy. 
  • Enhance social media presence and boost engagement via regular, interactive content.  
  • Build customer relationships, including email marketing, loyalty programs, and personalized offers.  
  • Leverage SEO optimization to enhance visibility. 
  • Create engaging video content to showcase your product and share customer testimonials
  • Manage your online reputation and PR (public relations). 

Ongoing Support & Maintenance

  1. Post-Launch Success
    We don’t stop after launch. We offer ongoing maintenance, bug fixes, and security updates to ensure your platform remains reliable and secure.
  2. Evolution and Growth
    As your platform evolves, we can help you implement new features, integrations, and functionalities to help you maintain a competitive edge. 
Ongoing Support & Maintenance

What our clients say

Varyence has been an equity business partner with us for almost since the beginning, so at least 9 years.

Our experience with Varyence has been excellent.

Helping us find product-market fit and helping us mature the business and product to meet our customers’ needs and ultimately making our company successful.

Sam, Founder & CEO, SaaS Fintech Startup, Washington DC USA

My overall experience working with Varyence has been such an amazing process.

I love this company, I love what they do, and I love their mission.

And everyone on the Varyence team is such an amazing person — the project managers, the devs and designers are amazing.

Jason and Vickie — top-notch.

Justin, CEO & Co-founder of Startup Asset Marketplace, Las Vegas, USA)

We choose to partner with Varyence for a couple of reasons. One of them was the technical ability of Jason and his team to support us on our journey as we created the product and launched it onto the market.

The other one was the comfortable nature of the relationship we built along the way as well.

Aaron, Founder & CEO, Entertainment Tech Startup located in the UK

I would not start another startup without having Varyence as a technical partner – based on the experience I’ve had so far. It’s very crucial to have such a partnership, and I’d do it all over again.  For me, the value of having Varyence as a partner is they’ve already done most of the things before in technology that I wanted to do either in the cloud or in other spaces. So, I’m just able to focus on driving the expertise and the product requirements for our customers.

Peter, CEO and Cofounder of SaaS Security Plartform, Chicago, USA

Varyence invested in software development efforts—from UI/UX to CX, to CTO advising, to code writing – everything that we were already doing on our own but doing at a junior level. Varyence helped us step that up to a senior level by offering to support us while also being an equity partner in our company.

Ryan, the founder & CVO EV assembly startup, USA

The reason why I chose to work with Varyence is having somebody like Jason, who is really a source of so much knowledge, and his team, who are a full in-house power team to anything  from technical to marketing, to design, to finance, to operations – is really unique.

Kati, CEO & Founder, PropTech Startup, New York, USA

Why we chose Varyence is because of this technology leadership, business operations leadership, and marketing and sales leadership – that is all under one umbrella.

You now have the ability to bring that all together and get advice in various different areas, which has helped us to be able to stabilize the application, make it more secure and to be able to grow user adaption.

Mario, Founder & CEO of AI Business Productivity Platform, United States

Beyond just the sheer development, Varyence can offer so many solutions. For example, we needed a researcher, so Jason helped us identify our new full-time researcher and marketing staff.

So, I love that – beyond just the development there’s so much required to make a startup successful, and that they can help put those pieces into place without needing to venture out into the unknown.

Danielle, Founder & CEO, SaaS Investor Connection Platform, United States

The prototype is absolutely amazing, it was everything I had hoped it would be and then some. The team did an outstanding job in working together to get the exact vision that I was hoping for. I’m looking forward to the next part of this journey.

Gary, Founder & CEO of a FinTech lending platform, New Jersey, USA

Working with Varyence has been fantastic. Varyence is extremely professional, they know their craft very well. And they deliver exactly – as promised, which, you know, as a non-technical SaaS business owner gives me a good deal of comfort. I’ve had an excellent experience working with Varyence.

Charles, founder of ecommerce SaaS company from United States

Benefits of Partnering with Varyence

Reduced Risk

Reduced Risk

Our expertise and track record helps you avoid common mistakes startups face.
Faster Time to Market

Faster Time to Market

We streamline the launch process, getting your product to market more quickly.
Focus on Your Vision

Focus on Your Vision

We handle the operational tasks, freeing you to focus on your vision.
Maximized Growth Potential

Maximized Growth Potential

Our data-driven strategies help you attract users and achieve sustainable growth.

How We Partner With Startups

Partner with Varyence to launch your startup to success.